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How to Win Friends and Influence People - About Israel

Learn six effective ways to talk about Israel on social media from persuasion expert Ariel Halevi, and Vibe Israel CEO, Joanna Landau.

* Ariel Halevi is the author of the book "You're Not Moving Slow Enough", about the link between emotional intelligence (EQ) and the ability to influence without authority.

* Joanna Landau founded Vibe Israel to change hearts and minds about Israel, having worked as a commercial lawyer and established two Internet startups.